Thinking About a New Website? Four Questions To Ask Yourself
Slow website speeds, outdated design, and stale content may be holding your business back from prospective users.
On the flip side, dynamic web design attracts users, keeps them engaged with your content, and ultimately leads to more conversions. If you are wondering whether you need a new website, analyze your current site and ask yourself the following questions.
Are You Mobile-Friendly?
Mobile searching and browsing have become more popular than desktop, and users expect a convenient mobile experience. If given a choice, two-thirds of people would rather interact with something-well designed and intuitive than something stuck in 2002.
Does Your Site Reflect Your Brand?
Credibility is everything. Nearly half of all people say a website's design is the first factor when deciding on the credibility of a business. An unattractive or outdated site can make your business look unprofessional and out of touch which will cause a user to simply navigate elsewhere.
Is Your Site Fast?
Another critical factor for users is load time. If your site takes three seconds or more to load, you will lose almost half of your users. In this era, speed is absolutely necessary to reach the user and keep them on your site. Not only do users expect a fast load time, they demand it. According to Google, users are about 80 percent less likely to purchase again from a site that is slow and unreliable. Don't let that happen to you.
Do You Update Your Website Content Regularly?
Keeping your site's content fresh and current is another reason you may need a new site. Being able to easily update the content on your site to keep it fresh and relevant, as well as be able to tweak pages for SEO purposes is invaluable. If updating pages on your site has become a long and complicated process, you’re wasting time that could be better spent. The easiest way to update content on your site is with a content management system. Creating a new website with a content management system (like Squarespace) in place can make a world of difference in keeping your content fresh.
If you answered, "no" to the questions above, then it might be time for a new website. Let Bigfoot Web create a beautiful, responsive, and fast website that is easily manageable. Being able to easily update content yourself when you have a new promotion or event saves you time and money. Our sites speak for themselves - take a look at our work and you'll see why a new website can make a huge difference for your business.